
The “Proactive Public Services” case focuses on transitioning from a request-based model to an automatic service delivery model for citizens. The platform enables the identification of life events (such as the birth of a child, reaching retirement age, changing residence, etc.) and proactively offers services to citizens without the need to submit an application. This approach reduces red-tape burden, accelerates access to support, minimizes human error, and enhances trust in public services. As a result, proactive services become a tool that ensures targeted and predictable social policy, while also fostering a new culture of interaction between the government and citizens.