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Be He@lthy Be Mobile - Personas Toolkit 2019

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The Be He@lthy, Be Mobile initiative strives to educate patients in the World Heath Organization (WHO) and International Telecommunication Union (ITU) mHealth programmes to stop avoidable conditions in order to reduce health risks. Be He@lthy Be Mobile - Personas Toolkit 2019 teaches health care providers how to identify patients by using personas. It covers when to use personas, how to design effective personas using audience segmentation, how to use personas to affect better health and promote empathy, and how to design an effective mHealth programme based on your various user types. This in-depth toolkit will teach you everything you need to know about audience personas, and includes templates so you don't start from scratch.