July 2013: The mHealth Initiative, “Be He@lthy, Be Mobile”, is delighted to announce its partnership agreement with the International Federation of Pharmaceutical Manufacturers and Associations (IFPMA). Through its involvement in global health, IFPMA will cooperate by sharing knowledge and resources, lessons learned and technical expertise to assist the development of effective mHealth interventions for NCDs and share ideas for scaling-up initiatives.
IFPMA Director General Eduardo Pisani comments, "Mobile phones provide new opportunities for people around the world to take control of their health. mHealth solutions can easily become a normal way for people to learn about risk factors, such as tobacco use, harmful use of alcohol, physical inactivity and unhealthy diet, and to manage their conditions."
The mHealth Initiative for NCD’s looks forward to developing a sustainable partnership with IFPMA.
