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Figure 7: Smart Tourism Platform detailed by stakeholders and solutions

In conclusion, a Smart Tourism Technology Platform supports the end-to-end management of the
tourist destination, from a promotional and an administrative point of view, and the relationships
between the different stakeholders of the destination.

3.3 Comprehensive tourism management system

It is essential that along with the implementation of a technological platform for smart tourism
destinations and the development of its solutions and use cases (see next section), a comprehensive
tourism intelligence system based on indicators is defined in the system. This system should feature:

• Improved strategic planning processes: This can help to gauge and analyse the actual
consumption behaviour of visitors and tourists. This tool can also serve to improve strategic
planning processes by putting the knowledge generated at the service of the destination
manager through a comprehensive scorecard.

• Multidimensional analysis tool: This must be able to load, process and analyse information that
transforms it into useful, relevant, systematized and orderly knowledge that makes it possible to
have updated information available at any time and to generate its own analysis easily without
advanced technological or statistical knowledge.

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