Dr. Rim Belhassine-Cherif has worked within Tunisie Telecom, the incumbent telecom operator in Tunisia, since 1994. She has occupied the post of Products and Services Development Director since 2007 and then was promoted to Executive director in 2011. She is especially responsible of new products and services study (mobile, fix, Internet, Enterprises and Data), offers and promotions development and technical launch in addition to enterprises, voice, multimedia, messaging and content solutions engineering. Dr. Belhassine-Cherif has participated in several ITU conferences, seminars and Workshops and she is currently a vice-chair of ITU-T SG13, vice-chair of Focus Group on Bridging the Gap: from Innovation to Standards and SG13 promotion officer responsible for Northern Africa region. Besides, Dr. Belhassine-Cherif has several contributions as Tunisie Telecom delegate in national and international events. In the academic field, she obtained her Ph.D. degree from the High Engineering School of Tunis in 2002 and obtained an Executive MBA from Paris-Dauphine University and Paris 1 Panthéon-Sorbonne University. She also performed several research activities in telecommunications domain and she is the author of many papers published in international and national conferences and scientific journals.