Disinformation and Misinformation in Online Content and its Impact on Digital Trust
INTA - International Trademark Association
Session 158
This interactive workshop will explore disinformation and misinformation in online content and its critical impact on digital trust. We'll delve into the mechanisms by which false information erodes public trust in the media, organizations, and governments, examining real-world case studies demonstrating consequences on communities, organizations, and individuals.
Our approach will blend expert insights with collaborative discussion from the audience. We'll analyze diverse perspectives, including those of information technologists, legal advisors, and activists, to understand the problem and its multifaceted nature.
The presentation will showcase innovative strategies and diverse perspectives on fostering digital literacy and building resilience against the spread of false information in online media sources and social media. The session will address best practices for regulation, fact-checking, media evaluation, and platform accountability in order to allow for free expression, and prevent disinformation, misinformation, propaganda, and cancel culture. We will explore how to create tools and methods for measuring digital trust and how to rebuild it when it is broken. This session aims to empower participants with actionable knowledge and tools to navigate the complex digital landscape and promote a more trustworthy online environment.




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C1. The role of governments and all stakeholders in the promotion of ICTs for development
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C3. Access to information and knowledge
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C5. Building confidence and security in use of ICTs
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C9. Media
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C10. Ethical dimensions of the Information Society
This session will explore the balance between free expression and the use of regulation and intellectual property laws to build online trust and combat misinformation, which relates to the role of governments (C1), access to accurate information (C3), building confidence and community (C5), media (C9) and the ethical dimensions of the Information Society. We will consider the impact of AI on these issues.
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Goal 16: Promote just, peaceful and inclusive societies
Peaceful, just, and inclusive societies are threatened by misinformation and disinformation, and thrive in an environment of digital trust, which is what this session will explore.