Page 59 - Management of waste electrical and electronic equipment in Latin America Current situation and outlook
P. 59
Management of waste electrical and electronic equipment in
Latin America: Current situation and outlook
One example of these efforts is Figure 8: Cover of the Information Guide for Chile
Chile, which developed a Guide 2020
for Communicators and Journalists
on Waste Electrical and Electronic
Equipment (WEEE) (Figure 8). This
informative guide aims to provide
the media with information, guid-
ance and simple guidelines on
environmental issues, particularly
WEEE. The document provides
communicators with content to help
them disseminate information on
this topic.
Source: https:// re siduoselec tronicosal .org/ wp -content/ uploads/
2020/ 11/ guia -para -comunicadores -y -periodistas -residuos
-aparatos -electricos -y -electronicos .pdf
All those participating developed awareness campaigns targeting the public and specific groups
such as children. These campaigns were conducted with the support of state institutions, private
companies and recyclers. Strategies included dissemination on social media, text messaging
and participation in municipal events.
Figure 9: Symbol designed to identify efforts Costa Rica is an example of a country that
in Costa Rica related to WEEE and Bolsa de developed several dissemination and
Cuido, which uses this symbol communication strategies to reach and
integrate different groups of people. One
such strategy involved designing a butterfly
symbol to represent WEEE management,
thereby enabling citizens to identify it. The
symbol is a butterfly called Raeelus-Ticus
(Figure 9), which is associated with Costa
Rica’s efforts to improve collaboration and
indicators in WEEE recovery and the circular
economy.
Sources: https:// www .ministeriodesalud .go .cr/
https:// circuito -raee -1 .my .canva .site/ octubre -2023 -nota -1
Another strategy employed by some countries was to organize WEEE collection days. Many
of these activities were supported by the country's environmental regulatory agency or the
PREAL project implementer. Research centres and the academia also provided support and
contributions. Collection days were held in Chile, Costa Rica, Ecuador, El Salvador, Panama,
Peru and Venezuela.
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