Page 58 - Management of waste electrical and electronic equipment in Latin America Current situation and outlook

Management of waste electrical and electronic equipment in
Latin America: Current situation and outlook

to public officials and managers. As can be seen, balanced participation was achieved among
those involved in WEEE management, either directly or indirectly.

Figure 7: Training for public officials and managers

Source: PREAL Project Report, 2024.

2�3 Communication and awareness-raising for specific groups of
people

Effective communication is essential for integral waste
management, as it increases community awareness of the
importance of separating and disposing of waste correctly.
Informational and educational campaigns can increase
the public awareness of the environmental and economic
benefits of waste recovery. Furthermore, effective commu-
nication enables coordination and collaboration between
various stakeholders, including governments, businesses,
and citizens, thereby encouraging their participation in waste
management.

The PREAL project initially focused on training social communicators and journalists in the
proper management of WEEE, and the associated environmental and health risks of inadequate
handling. The project also ran awareness campaigns and events for specific target groups,
including recyclers, WEEE managers, academics, and researchers. The project also collaborated
with high school and university students, whose communication skills within their families were
highly valued.

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