Page 166 - Reference framework for integrated management of an SSC - A U4SSC deliverable on city platforms

Smart Destinations are created with their own model, supported by a collection of public standards
in alignment with the standards for Smart Cities, under the Smart Destinations Subcommittee 5,
within the Technical Standardization Committee AEN/CTN 178 Smart Cities.

In addition to creating the conceptual framework for Smart Destinations, in 2019, SETUR launched
the pioneering initiative, the Smart Destinations Network, , which features tourist destinations as
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the protagonists, and provides a meeting point and support for these destinations as they transform
to follow a model for smart management and more sustainable tourism development.

During the COVID-19 crisis, the Smart Destinations Network has shown itself to be an effective
instrument for implementing measures and actions in response to new challenges, adapting its
model to the challenges that tourism management must overcome, creating spaces for collaboration
and developing knowledge, resources and services to support the recovery of tourist destinations.
The Spanish Smart Destinations model, a global trailblazer, has been recognized by UNWTO, the
World Travel & Tourism Council (WTTC), OECD and the Inter-American Development Bank.

The integration of smart tourism into the existing framework has the potential to address conflicts
between residents and tourists, improve the quality of services offered to tourists, and provide
the public with better information. The implementation of enabling technologies can also help to
transform the tourism industry and make it more competitive by providing tailored services that
meet the expectations of modern travelers. This can lead to an overall improvement in the tourist
experience and help to ensure the long-term sustainability of the industry.

Smart tourism and sustainable cities are two important concepts that are closely related to each
other. Smart tourism refers to the use of advanced technologies and data analysis to enhance the
tourism experience and create more efficient and sustainable tourism systems. On the other hand,
sustainable cities are those that have been designed and developed in a way that minimizes their
environmental impact and promotes social and economic well-being.

In the context of smart tourism and sustainable cities, there are several ways in which these concepts
can be integrated. One example is the use of smart technologies to manage tourist flows and
reduce overcrowding in popular tourist destinations. This can help to minimize the environmental
impact of tourism and ensure that local residents can continue to enjoy their city without being
overwhelmed by tourists.

In order to make smart tourism and sustainable cities a reality, it is important to involve all
stakeholders in the planning and development process, including local residents, businesses,
and government agencies. This requires a collaborative approach and a commitment to long-term
sustainability goals.

Overall, the integration of smart tourism and sustainable cities has the potential to create more
efficient and enjoyable tourism experiences, while also promoting environmental, social, and
economic sustainability

152 Reference framework for integrated management of an SSC | June 2023