Page 23 - Smart tourism: A path to more secure and resilient destinations

Figure 1: Tourist destination managed by a Digital Platform

Therefore, it requires the design, development and implementation of a Smart Tourism Platform to
respond to the challenges of the destinations in an integrated manner based on:

• Unified Management: This enables the unified management of all elements of the destination,
from monitoring to operation.

• A data-driven economy: This involves getting the most out of the destination's data, based
on standards that ensure consistency and interoperability.
• Distributed Intelligence Models: This includes combining and extracting value from the
information as a whole: new and legacy systems, mobile and web applications, sensor
technology, social media, and so on.

• The development of an open innovation ecosystem: Such a platform would be open to the
outside world, with the aim of generating new solutions, business cases and entrepreneurship
at the destination.

3.1 Value proposal

Meeting the challenges of a smart, sustainable, safe and resilient tourist destination calls for a
revitalization channel that will enable it to become more competitive.

A set of solutions ensuring the sustainable development of the tourist destination, improving its
accessibility and interaction with the visitor, in addition to its integration with the territory and the
quality of life of its residents.

• A series of solutions geared at managing the tourist area to meet its economic and social needs
using new technologies that allow us to connect the physical and digital worlds, improving
relations with tourists by aiming to:

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