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Trust in ICT 2
Governance of knowledge society
If everyone is able to find their place and their presence, without distinction of any kind – race, sex, language,
religion, political or philosophical convictions, income or class, knowledge as a most valuable resource will
increasingly determine who has access to profit from it. Knowledge sharing requires an effort of thinking and
understanding, an ability to question one's own certainties, openness to the unknown, a desire to cooperate,
and a sense of solidarity. In knowledge-based economies, the human capital is the main source of profit.
The emergence of a knowledge society may bring about new forms of relationships between its citizens, on
the one hand, and between its citizens and institutions, on the other hand. With the progress of information
and communication technology, some members directly control entire organizations and communities by
managing information flows over their own hierarchical structure of management. Governance activities
ensure that critical management information is sufficiently complete, accurate and timely to enable
appropriate management decision-making, and provide the control mechanisms to ensure that strategies,
directions, and instructions are carried out systematically and effectively.
In addition, data governance addresses specifically the information resources that are processed and
disseminated. Data governance has an important function for public data of government and private data of
business, which is setting the parameters for data management and usage, creating processes for resolving
data issues, and enabling users to make decisions based on high-quality data and well-managed information
assets. The key elements of data governance can be categorized into major areas of data accessibility, data
availability, data quality, data consistency, data security, and data auditability.
New policies on privacy and copyright
The right to think and to say what one thinks is not the right to disclose what one knows. Thus, some
information, for example, from the cartography of strategic sites to the publication of certain scientific
discoveries can be seen as sensitive. It may be excluded from the information that may be freely circulated.
The protection of privacy of personal data has arisen as a new fundamental right of the individual [38]. In the
name of openness and free circulation of information and knowledge, there is a growing confusion between
private knowledge and public knowledge. The separation between the public and private domain protects
people against too intrusive an interest by others. Too much knowledge may be harmful. Secrecy is an
important mode of social regulation because it protects privacy. In relation to private life, the counterpart of
the right not to know is a right that the others shall not know. "Expression" and "commoditization" obey
logics that can be contradictory.
Trademark protection can also entail a restriction on freedom of expression. It requires a balanced approach
combining protection of intellectual property and promotion of the public domain. Paying process royalties
to the copyright holder may lead to a violation of the copyright.
7 New opportunity of knowledge society and social media
Evolution of social media markets
Social media has become a ubiquitous part of daily life. From primitive days of traditional news and chat
rooms, social media has changed the way we communicate, gather and share information, and has given rise
to a connected global society. There was the social innovation that started with the first crowdsourced
encyclopaedia, Wikipedia. While Facebook and Twitter are the two top social media platforms today, there
will be other great steps of social media with combinations of IoT/M2M and cloud computing technologies.
The mobile smartphone will open the additional playground of social media.
For interaction behaviours of social media, the users read blogs, Facebook and Twitter, listen to podcasts,
visit social websites, watch and upload audio, music, and video, publish blogs and web pages, and comment
on someone else's blog, etc. However, there will be new markets of social business as shown in Figure 6.
While the current social media are mainly for information and entertainment, the new social media will shift
their capabilities to drive business including mission critical applications. There will be new types of
engagements of customer relationship to bridge the gap among human knowledge and experiences, and
obtain new revenues from customers. By connecting people including customers, employees, and partners,
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