Page 7 - Case study: Smart Dubai Happiness Meter in Dubai, United Arab Emirates
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1.      Introduction


            1.1.    Background


            Dubai is one of the seven Emirates in United Arab Emirates (UAE) and a highly vibrant city with a
            population of over 3 million people in the Arabic Gulf region. Dubai has set itself on an ambitious
            course through a rapid and successful transformation in both economic and social sectors. Over
            the span of last 40 years, Dubai has witnessed a major transformation to become one of the most
            visited global cities and home to the world’s busiest airport; the 9th largest port in the world; and
            the world’s tallest building.

            Dubai has established itself as a robust economy maintaining significant economic growth over the
            years. It acts as the leading economic hub in the region with successful economic diversification.
            Sectors such as trade and logistics, tourism, financial services, retail, and real estate have played
            critical roles in Dubai’s economic achievements and they are complemented by a highly modern city
            infrastructure. Dubai is currently in its third generation of digital transformation and the city already
            drove public acceptance and adoption of ICTs in all aspects of life.


                                    Figure 1: Digital Transformation Journey of Dubai































            In this context, Smart Dubai initiative was born in 2014 out of the visionary approach of His Highness
            Sheikh Mohammad Bin Rashid Al Maktoum, Vice-President and Prime Minister of the UAE and The
            Ruler of Dubai to focus the city’s unified efforts towards its most valued asset - its people.


            The vision of Smart Dubai is to become the happiest city on earth. In line with its vision, the
            Smart Dubai initiative has structured its strategic approach to embrace the latest technology
            innovation that will make the city experiences seamless, safe, personalized and efficient, delivering
            enhanced quality of life and business experiences to contribute in making Dubai the happiest city




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