Page 110 - AI Standards for Global Impact: From Governance to Action
P. 110

AI Standards for Global Impact: From Governance to Action



                      15  Future Networked Car Symposium 2025


                  The Opening ceremony set the tone for the day by emphasizing the strategic role of AI in
                  shaping the future of safe, sustainable, and inclusive mobility. Speakers highlighted the vital
                  need for collaboration among UN bodies, standards bodies, industry leaders, and the research
                  community to address the complex challenges of AI adoption in the automotive sector. Speakers
                  also underscored the importance of standardization, data sharing, and road safety to sustainable
                  development. The opening session launched the symposium with a strong call for coordinated
                  action and shared global responsibility. All the presentations can be accessed here.


                  15�1  How AI can improve mobility for a better future

                  AI is revolutionizing the mobility landscape, potentially offering unprecedented benefits in
                  safety, efficiency, and user experience. A primary motivation for autonomous vehicles (AVs)
                  integrating AI and robotics is improving road safety, as human error is the cause of the majority
                  of traffic crashes. This session discussed how AI can help optimize traffic management, enhance
                  vehicle safety through predictive maintenance and collision avoidance systems, and personalize
                  mobility services to meet individual needs.


                  15�2  The revolution of AI automotive systems infrastructure

                  AI  is  touching  all  points  in  the  automotive  industry  from  vehicle  design,  manufacturing,
                  marketing, and hiring to the functioning of in-vehicle systems. In-vehicle systems, too, are being
                  transformed from digital assistants and contextually enhanced experiences to automated and
                  semi-automated driving and collision-avoidance technology.

                  This session focused on the technical infrastructure required to deliver AI benefits in automotive
                  systems and on the development of guidelines, standards, and regulations for automotive AI.

                  For example, BMW’s Panoramic Vision is a new heads-up display that projects information, such
                  as vehicle speed, onto windshields. It uses AI to track the driver’s eye movements to ensure
                  that information always appears in a clear, easy-to-see location that will not interfere with the
                  view of the road. The most important information appears in a darkened section at the base
                  of the windshield, while less important data are projected slightly higher onto a clear section.
                  The technology can automatically determine when certain information should be displayed in a
                  priority spot. For instance, it prominently displays navigational information to help with parking
                  when a driver is looking for or entering a parking spot.


                  15�3  AI automotive applications ethics and their human elements

                  As AI becomes integral to automotive systems, ethical considerations surrounding human
                  oversight, data privacy, and equitable access come to the forefront. This session explored
                  how AI can support human drivers without overwhelming them, the importance of prioritizing
                  certain types of vehicle data for sharing, and the need for ethical fail-safes in case of system
                  malfunctions.











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