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9.5     Use case – Public transportation shared vehicle with multi users (shuttle short
                    distance trips – seated and standing users)
            End users are identified when entering the shuttle (via RFID, mobile phone NFC, or face recognition
            for registered users). VMS identifies the position of the user in the vehicle.

            VMS has access to agenda or agenda parts of each shuttle user (either from the cloud, following
            authorization from the user, or from the user’s mobile phone). The itinerary has been optimized in
            order to bring each vehicle user on an optimized route within the shortest time to its destination.

            VMS  provides  personalized  information  on  the  public  display  in  the  bus  informing  users  when
            approaching  their  bus  stop  (by  preserving  their  privacy).  VMS  can  send  messages  to  mobile  or
            wearable devices of user with more private information, if this is authorized by the user.
            VMS presents infotainment information on the public screens, based on interests of the user and their
            proximity to the screen. As the journey progress, information about the city, about events near to the
            route,  about  special  offers  of  shops  in  the  trajectory  and  other  interesting  information  that  are
            displayed on the public screen. User can also ask to send this information directly on their smart
            device while on board the vehicle.

            9.5.1   Requirements

            R1: VMSP should be able to push non- personalized messages on VMS or directly on user's mobile
            devices when users have opted in to the service.

            R2: Connectivity from mobile devices to VMS is possible.
            R3: VMS can receive agenda and personal information from user mobile devices.

            R4: VMS can allow the user to enter destination without revealing his agenda and other personal
            information (via dedicated application, or in-vehicle screen with coordination and synchronization
            with user mobile phone).

            R5: VMSP with data concerning the destination and agenda of all users of the shuttle must optimize
            content proposals to the different users and the routing of the shuttle.

            R6: User can at any time change itinerary, overwriting agenda information and previous instructions
            via VMS or via their mobile phone.

            R7: User should have the possibility to opt-in or opt-out of the service at any time either through an
            interface of the VMS or through its mobile device.
            R8: Upon detection of change of the VMS user, the VMS should wipe personal data transferred
            through the mobile device connected to the VMS in order to respect privacy of personal data.


            10      Content rights protection in a converged network environment

            10.1    Background

            The  convergence  of  different  networks  combines  features  of  uni-directional  networks  and
            bi-directional  networks.  Such  converged  networks  provide  a  variety  of  advanced  multimedia
            information services to vehicle terminals, i.e., live television service, online video streaming service,
            multimedia content delivery service, etc. The architecture of the converged networks is illustrated in
            Figure 11.












                                                                                 FGVM-01R1 (2019)          27
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