Page 34 - Big data - Concept and application for telecommunications

1 Big data - Concept and application for telecommunications

Table I.5 – Mobile network user behaviour big data analysis

Title Mobile network user behaviour big data analysis
Description Telecom operators use big data application services to analyse Internet accessing behaviour of
mobile network users. Telecom mobile network users use a 3G/4G network to access mobile
Internet services (web browsing, social networking, e-commerce, music, video, mobile television,
etc.) using mobile devices, such as mobile phones, tablet computers, PDAs and so on. Optical
splitter and deep packet inspection (DPI) devices have been deployed along with the PDSN or
serving general packet radio service support node (SGSN) devices. DPI devices capture the data
packets of mobile network devices from the optical splitter and extract the Internet access
attributes information. Telecom operators set up private big data infrastructure using cloud
computing technologies or buy services from the CSP:BDIP and build big data application services
or buy services from the CSP:BDAP. Telecom operators could push and promote value added
services, applications and advertisements for suitable mobile network users such as a CSC:BDSU.
Privacy rules are followed, if applicable.
Roles/sub-roles – CSN:DP
– CSP:BDAP
– CSP:BDIP
– CSC:BDSU
Figure

Pre-conditions – The CSN:DP can provide the raw data which reflects mobile network users' behaviour.
Post-conditions – The CSP:BDAP can have responsibility for providing analysis results of mobile network user behaviour
to the CSC:BDSU. The analysis results show the users' habits of using network services, such as in which
time slots the users may access which websites or applications.
– The CSC:BDSU pushes and promotes the value added services, applications and advertisements
for suitable mobile network users.
Derived – Data collection (refer to clause 8.1, requirement 1)
requirements – Data storage (refer to clause 8.3, requirement 1)
– Data analysis (refer to clause 8.4, requirements 2, 7, 12 )
– Data application (refer to clause 8.4, requirement 13, clause 8.7, requirement 1)

26 Basics of Big data