Page 33 - Big data - Concept and application for telecommunications

Big data - Concept and application for telecommunications 1

Table I.4 – Internet social network services big data analysis

Title Internet social network services big data analysis
Description Social network service (SNS) providers use big data application services to analyse the
relationships between social network service users.
Social network service users register to SNS services with parts of their background information,
such as education and working experience, professional skills, etc. The data provider (SNS
platform provider) saves the registered users information in databases. The SNS platform
provider uses big data services provided by the CSP:BDIP and CSP:BDAP who use cloud computing
systems and technologies, such as distributed databases, computing frameworks, cache systems,
etc. The SNS platform provider could analyse the behaviour of the SNS users and their co-
relationships between each other. The CSC:BDSU (SNS platform provider) could push and
promote the contact information to the SNS users that the pushed persons may have some
relationship with receivers through pop messages or emails. Privacy rules are followed, if
applicable.
Roles/sub-roles – CSN:DP
– CSP:BDAP
– CSP:BDIP
– CSC:BDSU
Name

Pre-conditions – The CSN:DP can provide the raw data reflecting the behaviours of the SNS users.
Post-conditions – The CSP:BDAP can have responsibility for providing analysis results of network user behaviour to the
CSC:BDSU. It can have responsibility for providing the co-relationships between the users of an SNS. The
CSP:BDAP should follow the privacy rules, if applicable.
– The CSC:BDSU utilizes data of co-relationships between the users of an SNS to give
recommendations of new services or new friends in an SNS, etc., following privacy rules, if
applicable.
Derived – Data storage (refer to clause 8.3, requirements 1, 2, 5, clause 8.7, requirement 1)
requirements – Data analysis (refer to clause 8.4, requirements 6, 7)

Basics of Big data 25