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AI Standards for Global Impact: From Governance to Action AI Part 1: International
Figure 25: Manuela Veloso, Head, AI Research, JPMorgan Chase
5�7 Donate your brainwaves for social impact
This session featured two keynote speakers, Rodrigo Hübner Mendes, CEO and Founder of
Institute Rodrigo Mendes, and Olivier Ouillier, Co-founder and CEO of Inclusive Brains, Visiting
Professor at Mohamed Bin Zayed University of Artificial Intelligence (MBZUAI), and Chairman
of the AI Institute at Biotech Dental Group.
By becoming the first person ever to mind-control a real Formula One car on a real racetrack
using a non-invasive Brain-Computer Interface (BCI), Rodrigo Hübner Mendes has inspired
millions around the world and shown that AI-powered assistive technologies can be life-
changing. AI converted his brain waves into commands, allowing him to accelerate, turn, and
control the car on a racetrack. This groundbreaking achievement captured attention, including
from Formula One legend Lewis Hamilton, who accepted Rodrigo’s challenge to race using
the same mind-control technology.
In partnership with Allianz Trade, Inclusive Brains, Olivier Oullier and his team developed
Prometheus BCI, a multimodal AI interface that enabled three non-invasive BCI world premieres
in the past 12 months:
• The first mind-controlled torch relay during the Paris 2024 Olympics.
• The first tweet exchange (without any vocal command or physical interaction) with French
President Emmanuel Macron, live from the stage of the 2024 AI for Good Summit.
• The first-ever parliamentary amendment finalized and sent "hands off" during the AI Action
Summit in Paris to the President of the Assemblée Nationale Yaël Braun-Pivet.
Traditionally, humans adapt to machines, but the vision is to create systems that adapt to users
by understanding their unique attributes. Olivier Ouillier combines data science, neuroscience,
and behavioural science to build adaptive systems using brain data, facial expressions, eye
tracking, heartbeat, and movement. Olivier and his team adapted their BCI technology to help
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