Page 32 - The Digital Financial Services (DFS) Ecosystem
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ITU-T Focus Group Digital Financial Services
                                                         Ecosystem



               •    Aggregator e.g. MNO: mainly performs sales and client reach functions, earns commission and depending
                    on commercial agreements a share of profit.
               Best Practices

               The following seven points illustrate some of the keys to the success of these offerings :
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               •    A captive, large market and strong brand
               •    Simplified product design and processes
               •    Focus on both quality and quantity

               •    Offer multiple types of insurance cover to customers
               •    Build with loyalty models, then upsell with suitable payment mechanisms

               •    Mix digital sales with high-touch sales
               •    Enabling regulatory environment



























































               7   GSMA, “Seven Keys to Success in Mobile Insurance”, 2015.



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