Every year technical enterprises, enterprises with technical departments and technical training facilities, universities, and research centres are invited to organise an open day for girls – Girls'Day. Girls'Day – 'Future Prospects for Girls' initiated a large campaign in which a wide range of professions and activities is presented to girls of 10 years upwards. The vocational choices of girls are influenced in a very positive way. For companies, Girls'Day has evolved as an important instrument of their recruitment policy.

Girls'Day encourages the surroundings of the young women – i.e. families, school, media and employers – to participate in the campaign and change their common attitudes towards vocational orientation. Information material, an all-embracing interactive website and an individual advisory service provide support for all target groups. The campaign includes a scientific evaluation.

Due to the nationwide focus and the uniform date, Girls'Day concentrates regional limited individual initiatives and achieves a unique broad effect. It is considered the largest career orientation project for female students. The 15th Girls'Day in April 2015 was a great success: More than 9.450 institutions offered about 103.000 places for female students. Among these were some 790 ICT-related events for around 12,800 girls

The next Girls'Day will be held on April 28th, 2016. Girls'Day – 'Future Prospects for Girls' is funded by the Federal Ministry for Education and Research, the Federal Ministry for Family Affairs, Senior Citizens, Women and Youth.