ITU Telecom World 2009 In Review 2009 Geneva 5-9 October Satellite 2% Service / Access Provider 5% Software Supplier 2% Systems Integrator 4% Test / Measurement Vendor 1% Voice / Video 3% Other 4% Purchasing Role Decision Maker 41% Advise / Recommend 35% Other 23% Exhibitor Demographics Region Africa 16% Asia-Pacific 19% Europe 22% Latin America/Caribbean 13% Middle East 16% USA/Canada 14% Industry Sector Aerospace / Satellite 3% Broadband Services / Applications 9% Broadcasting / Entertainment 5% Cable / Fibre / Wiring 5% Computer Hardware / Office Equipment 3% Computer Software 6% Content / Publishing 5% Internet Services / Retailing 7% IT Services / Platforms / Applications 12% Mobile / Wireless / 3G 13% 178 Participants’ Demographics