October 08 Thursday CEO Roundtable 09:00 – 10:30 Session CEO.2 Room B Adapting to circumstances Disruptive changes come from economic, social and technological sources, which are by definition difficult to predict. Simultaneously, customers are adopting fixed broadband and abandoning fixed line subscriptions. Some innovations disappear, while others become ubiquitous. Manufacturers are increasingly relying on revenues from operators for services, rather than from equipment. For operators, voice revenues are diminishing in importance, as they rely more on value-added services. KEY QUESTIONS: – How are companies responding to the global financial crisis, given that it was not foreseen? – How do companies plan ahead, given the rapid pace of technological change? – How can you respond when customers quickly flock to something or reject something else? – How do you move your company into a new business, such as IPTV? Moderator Mr Jonathan Dharmapalan, Lead Partner – Global Telecommunications Advisory Services, Ernst & Young (China) Panellists Mr Tadashi Onodera, President and Chairman, KDDI Corporation (Japan) Mr Carsten Schloter, CEO, Swisscom SA (Switzerland) Mr Anoop Gupta, Corporate Vice President Technology Policy & Strategy, Microsoft Corporation (United States) Mr Dato’ Zamzamzairani Mohd Isa, CEO, Telekom Malaysia Berhad (Malaysia) Mr William (Bill) T. Morrow, CEO, Clearwire Corporation (United States) Mr Lirong Shi, Senior Vice-President, ZTE Corporation (China) 19