agencies such as the ITU. Policy-makers need to better understand the digital landscape and evaluate their existing frameworks, in order to align them with appropriate policy and regulatory frameworks.79 There is no single regulatory approach to foster m-services and apps within the digital ecosystem. Countries have their own unique circumstances and different priorities. One theme running through this chapter is that ICT regulators cannot resolve all of the challenges alone. A cross-sectoral environment calls for a balanced approach in order to foster mutuality of purpose among different regulators. Meanwhile, the disruptive nature of technologies has opened up a new era, in which ICT regulators can, and should, seize the moment to influence and promote m-services and apps. The regulatory architecture of today should build a digital future we can be proud of. More than any other period in history, governments are suited to articulate public policy that will ensure that the digital ecosystem continues to work for individual empowerment and social good. The perspectives discussed in this paper have highlighted the need for a regulatory framework that is open, forward-looking, neutral and flexible. This will allow new technologies, innovative services and new business practices to enhance market competitiveness and maximize economic opportunities. With the changing environment, the old regulatory construct has been eroded, opening up new possibilities. Rules need to be re-written, in some instances, to accommodate the emerging realities. This chapter recognizes that regulating in a fast-changing sector is like aiming at a moving object. Regulators need an agile, flexible and adaptable approach to allow for changing technologies and markets. Overall, it seems that “light touch” nurturing of the digital economy is a safer regulatory option than overly strong intervention in most cases.An innovative and effective regulatory environment does not develop in isolation. It needs inspiration. It needs collaboration. It needs diverse opinions from multiple perspectives to challenge a good idea and transform it into a great one.144 Trends in Telecommunication Reform 2016