"""SMIAfrica (Smart Media Initiative Arabic) represents an innovative digital initiative aimed at transforming the African media landscape. Focused on journalism as a service, the project includes a collaborative digital press platform, an e-learning platform for skills enhancement, an incubation plan, and the promotion of public and private partnerships.

Adopting online collaborative governance, SMIAfrica facilitates the creation of monetizable media content and strengthens the skills of media players. The gradual deployment, starting in Morocco (through the structuring of 12 autonomous regional blocks that will establish certified distributed circuits) before expanding to Africa, uses the blockchain model to ensure transparency, transaction security, and combat misinformation.

As a Software as a Service (SaaS) solution, SMIAfrica connects more than 100 businesses and content creators, acting as a bridge between them. The platform allows our 20 current clients to easily select relevant creators, also providing a mobile payment system. In summary, SMIAfrica aims to transform media collaboration, enhance digital inclusion, and promote innovation and transparency in Africa."""

https://www.smiafrica.ma/

• Africa

• Youth
• Women
• The unemployed
• Remote and rural communities

"""SMIAfrica demonstrates replicability through its strategic deployment and collaborative approach. Initially launching in the 12 regions of Morocco, the project's technological solution is designed for replication in other African countries through white-label implementations or as a Software as a Service (SaaS).

The replicability is further emphasized through partnerships and collaborations, focusing on creating a structured community of journalists and local content creators. The Digital Solidarity Certification (DSC) program, delivered by academic and industry experts, aims to enhance digital skills. Revenue-generating collaborations are envisioned through partnerships with local governments, public institutions, local associations, cooperatives, and businesses.

Standardized processes are established through a multilingual collaborative platform, offering opportunities for content distribution and interactivity. The platform follows a structured progression, from skill reinforcement for journalists to the monetization of regional informational content. The innovative economic model is based on """"journalism as a service,"""" fostering a collaborative digital space open to regional advertisers.

Finally, scalability is addressed through strong networks and community leaders, including a network of audiovisual and digital content creators, structured newspapers in 12 regions, and local coordination points. This structured approach ensures the project's adaptability and potential expansion to diverse African contexts."""

"""The sustainability of the SMIAfrica project lies in its multi-faceted approach:

- Incubation for content creators: The project incubates content creators to launch specialized electronic newspapers focused on the 17 Sustainable Development Goals (SDGs) and their regional applications in Morocco.
- Social impact: By fostering an inclusive community, the project creates jobs, boosts local economies, and encourages collaboration among students, researchers, and socio-economic actors in the context of “advanced regionalization” of the Kingdom of Morocco.
- Economic viability: The project’s innovative business model ensures economic stability through regional monetization of informational content, initially targeting all regions in Morocco and considering future export to Africa.
- Resource efficiency: By adopting circular economy principles, the project aims to enhance journalists' skills, enabling them to better embrace new digital jobs. It is also in adequation with the recent Digital Solidarity Certification (DSC) program launched in 2023, focusing on Fintech.
- Community engagement: The collaborative digital space is democratized for regional advertisers, and projects are incubated through social entrepreneurship in thematic and regional cooperatives.
- Innovation and technology: the project uses the model of blockchain to combat fake news and uphold ethical standards
- PMO and measurable KPIs: incorporating measurable key performance indicators guarantees ongoing improvement, responsiveness to evolving requirements, and the stimulation of demand, aligned with the """"Blue Ocean Strategy"""" principles. This approach structures the penetration of new and emerging players, setting the project apart in the market.
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"""SMIAfrica aligns with WSIS values by promoting inclusivity, collaboration, and information accessibility in the community: - Digital platform accessibility: The project democratizes access through a collaborative web platform, """"PAAS"""" (Press as a Service), open to journalists, influencers, researchers, experts, and students. This aligns with the multi-actors and sectors approach, fostering collaboration and shared responsibility in the development of the Information Society. - Business opportunities in ICT: The digital space created by the project encourages business opportunities related to information and communication products and services, emphasizing audiovisual and digital production, consulting, and events. This reflects the importance of a multi-stakeholder approach and the shared responsibility of governments and stakeholders in promoting ICTs for development. - Collaborative entrepreneurship: Encouraging press and communication services through cooperative entrepreneurship, the project unites various stakeholders around a multi-service platform. Engineers, technicians, designers, journalists, bloggers, influencers, social researchers, and students collaborate, reflecting the diverse and inclusive nature of the Information Society. - Journalistic practices for inclusion: SMIAfrica aims to construct journalistic practices in Morocco and Africa that prioritize sharing, interactivity, and public awareness. This includes ensuring freedom of expression and access to information, promoting diversity, equity, and inclusion, supporting transparency, and enabling the monitoring of international principles regarding the right to access public information. The project emphazises the importance of non-discrimination and the inclusion of individuals/organizations without regard to religion, gender, disability, race, or ethnic origin."""