eNovadoras, a program launched by AT&T in 2022 whose main objective is to support women-led technological entrepreneurship. eNovadoras aims to promote the participation of women and close the gender gap in the entrepreneurial ecosystem in Mexico, providing them with training, access to a network of women leaders and seed capital to take their businesses to the next level.

The program started with an open call for women leaders of technological entrepreneurships in Mexico. Those interested submitted their application online. These submissions were reviewed by a group of experts from AT&T. As a result, 15 finalists were chosen to participate in the eNovadoras Bootcamp, a learning and networking experience designed just for them.

eNovadoras bootcamp offered the participants knowledge and tools so that their enterprises can be successful and relevant, causing a positive impact. The work plan was scheduled to be carried out during the weekends through a live broadcast. Workshops and follow-up sessions were also provided on weekdays depending on the different needs of the proposals. Through this bootcamp the participants received training in useful tools and methodologies for the process of creating a proposal that integrates technology, innovation and sustainable business models.

At the end of the bootcamp, the entrepreneurs presented their projects at an investment panel, where 10 of them were chosen to receive a seed capital of $10,000 dollars each. AT&T team is following up on the implementation of the entrepreneurs’ investment projects providing them with technological support and mentoring.

https://enovadoras.mx/

• Mexico

• Women

The program is 100% replicable. Our goal is to make at least 5 editions, one per year benefiting at least 100 women entrepreneurs in Mexico.

eNovadoras promotes equity by closing the gender gap in technology and entrepreneurship in Mexico. It also promotes freedom and economic empowerment for women providing them with tools, training and funding to have successful and impactful entrepreneurships. It promotes solidarity and sorority by encouraging the creation of networks of relevant contacts of other entrepreneurs and experts of different sectors.