San Luis is a province located in the center of the Argentine Republic, has a territory of 76,748 km² and a population of 500,000 population. The provincial government provides free broadband connectivity to the entire population and internet penetration reaches 95%. The main objective of this policy is that San Luis is part of the future and that our society surpasses the stage of consumption of technology and information, to be a generator of content, innovation and technology.
Within the process of digital inclusion and maximization of digitalization, it is necessary to promote opportunities of technology training.
The government of San Luis has developed different applications with community services in the areas of Health, Safety, Infrastructure and Education. Each of these applications has an explanatory tutorial on its operation and objectives.
Tutorials are a communication strategy, so that citizens can access simple explanations about each service or application.
With a current language we develop two narrative and aesthetic lines of tutorials.
A line where the emphasis is on the graphic proposal, step-by-step explanations with 2D graphics and animation, so that it can be understood in any consumption situation: cell phone, tablet or computer and in any of the most used social networks.
In the second aesthetic proposal, the emphasis is placed on the narrative resource of the driver: A young “youtuber”. With an everyday language, the host offers an experience: he downloads, installs and uses each application, exposes the difficulties, provides advice. Searches and achieves empathizing with our public, conveys the "possibility" as a value: I can, so we can all.
It is relaxed, informal, with more colloquial explanations, it appeals to comedy at times, and makes it possible to express itself thoroughly in the explanations that are necessary to highlight, resulting in a “closer position” for the youngest.

https://www.youtube.com/c/TutorialesSanLuis30

• San Luis province, Argentina

• Youth
• Older persons
• Women
• Remote and rural communities
• students of primary and secondary schools

The government of San Luis promotes strong policies to fight against poverty, the strengthening of digital inclusion, gender equality, environmental care, among others, through multiple initiatives and public policies. Providing online tutorials, free and available to the entire population, is a communication strategy that helps ensure that the opportunities offered by ICTs benefit everyone. This means universal access to information, ideas and knowledge that results in innovation, better quality of life, opportunities and the advance of science.