{"id":1213,"date":"2025-09-29T12:15:12","date_gmt":"2025-09-29T12:15:12","guid":{"rendered":"https:\/\/www.itu.int\/initiatives\/green-digital-action\/?page_id=1213"},"modified":"2025-11-21T11:01:44","modified_gmt":"2025-11-21T11:01:44","slug":"ai-and-big-data-for-a-just-energy-transition","status":"publish","type":"page","link":"https:\/\/www.itu.int\/initiatives\/green-digital-action\/events\/cop30\/ai-and-big-data-for-a-just-energy-transition\/","title":{"rendered":"Measuring What Matters &#8211; Balancing AI Innovation, Impact, and Sustainability"},"content":{"rendered":"    <section>\n    <div class=\"text-section\">\n        <div class=\"ituContainer grid\">\n                                        <div class=\"text-section-left\" data-span=\"8\">\n                        <h2 class=\"h3\">\n            <\/h2>\n                        <h3 class=\"h5\">\n        Time: 11 November, 9:00-10:00<br>Venue: UN Climate Change Global Innovation Hub (UGIH) &#8211; Tapaj\u00f3s    <\/h3>\n                        <p>\n        Artificial Intelligence offers significant gains in efficiency, but its own environmental price tag &#8211; compute-hungry models, energy-and water-intensive data centres, and the material footprint of hardware production &#8211; must be measured before it can be managed to ensure AI contributes positively to climate and resource-efficiency goals. This session showcased the finalist solutions from the\u202fAI Environmental Footprint Measurement Hackathon, and highlighted innovative tools and frameworks for tracking carbon, energy, and resource impacts across AI lifecycles.\u00a0<br><br>Building on ITU\u2019s \u202fAI for Good and Green Digital Action\u202finitiatives, this panel brought together global experts to discuss standards, metrics, and industry practices that can guide greener innovation. The discussion emphasized collaboration between governments, academia, and industry toward sustainable digital infrastructures and environmental accountability.\u00a0<br><br><strong>Objectives<\/strong>\u00a0<br><strong>This session:<\/strong>\u00a0<br>1) showcased\u00a0the finalist solutions from the\u202fAI Environmental Footprint Measurement Hackathon;<br>2) highlighted innovative tools and frameworks for tracking carbon, energy, and resource impacts across AI lifecycles;<br>3) discussed how collaboration between governments, academia, and industry can advance sustainable digital infrastructures and strengthen environmental accountability.\u00a0<br>\u00a0<br><strong>Target audience<\/strong>\u00a0<br>This Side Event was open to all.\u202f\u00a0<br>\u00a0<br><strong>\u00a0Agenda:<\/strong><br><strong>Opening remarks<\/strong>: Seizo Onoe<strong>, <\/strong>Director, Telecommunication Standardization Bureau<strong> <\/strong>\u202f\u00a0<br><br><strong>Hackathon Winners Showcase: AI Environmental Footprint Measurement Hackathon<\/strong>\u00a0<br>This segment highlighted the outcomes of the AI Environmental Footprint Measurement Hackathon, featuring the three winning teams presenting their innovative solutions to measure and reduce AI\u2019s environmental impact. The showcase also announced an upcoming report summarizing key findings and policy recommendations from the hackathon.\u00a0<br><br><em>Host\/Moderator: <\/em>Alayna Van Dervort (OptiCloud)<br><br><em>Speakers:<\/em><br>Thomas Basikolo, ITU<br>Vishal Jain, GreenMind<br>________<br><em>AI Environmental Footprint Measurement Hackathon<\/em>.<br>Recognition of 3 winning teams:<br>Winning team showcase their solution<br>Announcement of a report to be published post-event with summaries and policy recommendations.<br><br><strong>Expert Panel: Measuring and Managing AI\u2019s Environmental Footprint \u2013 Standards, Tools, and Collaboration for Sustainable Innovation<\/strong>\u00a0<br>This panel explored emerging tools, metrics, and standards to measure AI\u2019s environmental footprint. It highlighted ongoing standardization work, collaboration with international organizations, and partnerships between governments, industry, and academia to advance sustainable and accountable digital infrastructures.\u00a0<br>\u00a0<br><em>Moderator<\/em>:\u00a0 Jean Manuel Canet (Orange)<br><em>Panellists:\u00a0<\/em><br>Paolo Gemma, Standards Lead, Huawei\u00a0\u00a0<br>Guilherme Canela de Souza, Director, Division for Digital Inclusion &amp; Policies and Digital Transformation, UNESCO\u00a0<br>Adam Elman, Director of Sustainability, Google\u00a0<br>Rob McGreevy, Chief Product Officer, AVEVA \u00a0<br>Vishal Jain, GreenMind<br><br><strong>Questions &amp; Answers<\/strong>\u00a0<br><br><strong>Closing remarks<\/strong><br>\u00a0    <\/p>\n            <\/div>\n                                        <div class=\"text-section-right data-span-override\" data-span=\"4\">\n            <\/div>\n                            <\/div>\n        <\/div>\n    <\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":7,"featured_media":0,"parent":1204,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-1213","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.itu.int\/initiatives\/green-digital-action\/wp-json\/wp\/v2\/pages\/1213","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.itu.int\/initiatives\/green-digital-action\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.itu.int\/initiatives\/green-digital-action\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.itu.int\/initiatives\/green-digital-action\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.itu.int\/initiatives\/green-digital-action\/wp-json\/wp\/v2\/comments?post=1213"}],"version-history":[{"count":0,"href":"https:\/\/www.itu.int\/initiatives\/green-digital-action\/wp-json\/wp\/v2\/pages\/1213\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/www.itu.int\/initiatives\/green-digital-action\/wp-json\/wp\/v2\/pages\/1204"}],"wp:attachment":[{"href":"https:\/\/www.itu.int\/initiatives\/green-digital-action\/wp-json\/wp\/v2\/media?parent=1213"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}