• Guidelines for Industry on Child Online Protection
    • Table of Contents
    • Foreword
    • Executive Summary
    • Guidelines for Industry
    • 1. Background
    • 2. Classifying Content and Services
      • Case Study: BritishBroadcasting Company (BBC) – United Kingdom
      • Case Study: MySpace’s “Big Six” safety practices for social networking services
      • Case Study: Wireless Content Guidelines Classification Criteria USA
    • 3. Content Control Mechanisms
    • Case Study: Telecom Italia and the protection of children – Italy
    • Case Study: ATT MEdia™ Net Parental Controls – USA
    • Case Study: NTT DoCoMo Parental Controls –Japan
    • 4. Customer Communications and Education
      • Case Study: Wireless Application Service Providers’ Association(WASPA) Code of Conduct Relating to Premium SMS – South Africa
      • Case Study: Vodafone “Top Tips” for Parents – United Kingdom
      • Case Study: CBBC Media Literacy Skills United Kingdom
      • Case Study: Once Upon a Cyberspace Series, MDA and Okto, Singapore
      • Case Study: Using Customer Communications to Support Efforts to Combat Spam and Scam SMS
    • Case Study: Abuse Desk Services and Notice and Take-Down Approach – Telecom Italia
    • 5. Illegal Content
    • 6. Other Issues
      • Case Study: How Broadcasters Can Protect Children Against Inappropriate, Non-in House Material: the Example of BBC
    • 7. Conclusions
    • 8. Further Information and Reading