a) Encourage the media — print and broadcast as well as new media — to continue
to play an important role in the Information Society.
b) Encourage the development of domestic legislation that guarantees the
independence and plurality of the media.
c) Take appropriate measures — consistent with freedom of expression — to combat
illegal and harmful content in media content.
d) Encourage media professionals in developed countries to establish partnerships
and networks with the media in developing ones, especially in the field of training.
e) Promote balanced and diverse portrayals of women and men by the media.
f) Reduce international imbalances affecting the media, particularly as regards
infrastructure, technical resources and the development of human skills, taking full
advantage of ICT tools in this regard.
g) Encourage traditional media to bridge the knowledge divide and to facilitate the
flow of cultural content, particularly in rural areas.