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 Thursday, 17 January 2013
The program provides a 3G-enabled tablet powered by a Qualcomm Snapdragon processor and free Internet connectivity from Maxis Berhad, the local 3G operator, with which is possible to access information and resources, connect with the dedicated mentor who provides invaluable advice on growing the business of women, and engage with a global community of like-minded business professionals.

The World Economic Forum’s Global Gender Gap Report notes a strong correlation between gender equality and a country’s prosperity and economic competitiveness. This is where the Women in Business Mentoring Program comes in. The program is a collaboration between Qualcomm’s Wireless Reach initiative, the Cherie Blair Foundation for Women, the Foundation for Women’s Education and Vocational Training and Maxis Berhad with the goal of enhancing women’s skills and knowledge in business and information and communication technology, empowering them to obtain a better quality of life.

To date, 80 percent of participating entrepreneurs have reported a positive impact on their businesses and 90 percent have reported improved confidence and increased knowledge of technology.

Qualcomm’s passion has always been to expand the possibilities of mobile technology. By designing programs to accelerate women’s ownership of mobile phones and provide life-changing services for women in the developing world, Wireless Reach is working to help stimulate the economic ecosystem and close the mobile phone gender gap.

After Erin Radzi gave birth to her daughter, she had difficulty going back to work and decided to start a business from home. She thought she might supplement her family’s income by baking cakes and cookies, but she couldn’t afford a course on how to decorate wedding cakes. So she taught herself how to do it through online videos. Erin also sought additional training from the Foundation for Women’s Education and Vocational Training, and is now participating in the Women in Business Mentoring Program.

For more information on Wireless Reach, visit their website.

(Source: Qualcomm)