Vodafone Czech Republic (formerly Oskar) has signed up three million mobile subscribers, reaching the milestone shortly before the tenth anniversary of the firm’s operation in the domestic market. According to TeleGeography’s GlobalComms Database, the country's third operator Vodafone CR launched services in March 2000, then known as Cesky Mobile. It remains the smallest cellco but has enjoyed some success in its efforts to migrate users from pre-paid packages onto more lucrative contracts. In January 2006 Oskar's new parent Vodafone announced it planned to introduce 3G services before the end of the year, and also upgrade the network to high speed downlink packet access (HSDPA) technology. However in a surprising turnaround in July, it said it was putting its 3G plans on hold in the face of what it called 'excessive' rollout costs.