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 Thursday, December 18, 2008

­Mobile messaging vendor, Airwide Solutions has published the results of an independent study on the use of mobile messaging across the UK, France, Germany, Italy and Spain. The results prove that despite warnings of turmoil throughout the global economy, growth in mobile messaging shows no signs of slowing.

The study shows that the number of people sending text messages (SMS) across the EU is growing 3.3 percent year on year, a figure only beaten by MMS which is growing by 9.2 percent.

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Source: Cellular News.
Thursday, December 18, 2008 10:14:24 AM (W. Europe Standard Time, UTC+01:00)  #     | 
 Tuesday, July 01, 2008

A new analysis of the mobile payments opportunity forecasts that the gross transaction value of payments made via mobile phone for digital goods (such as music, tickets and games) and physical goods (typically gifts and books) will exceed $300bn globally by 2013.

A region by region analysis by Juniper Research found that there is a significant and immediate opportunity for mobile payment services, systems, software and supporting services to underpin the processing of this value of payment transactions by 2013. With applications and service case studies, the study explores how the mobile phone is developing into a payment tool that will be used by more and more people, more and more often in future.

Report author Howard Wilcox noted: "Merchants in North America and Western Europe are just starting to realise the potential of a mobile web presence as a fourth channel to market. Retailers should be evaluating the benefits of the mobile web, and be mindful of the success of regular ecommerce sites in generating sales. They need to move quickly to exploit the opportunity presented, and ensure that they maintain ease of use for their customers who are already familiar with web shopping from their PCs."

Highlights from the report include:

  • Global annual gross transaction value will grow over 5 times by 2013
  • The ticketing segment will be driven by consumer usage on rail, air and bus networks as well as sports and entertainment events. This will represent over 40% of the global transaction value by 2013
  • The top 2 regions (Far East and W. Europe) will represent over 60% of the $300bn p.a. global mobile payment gross transaction value by 2013 for digital and physical goods

Western Europe is currently dominated by digital goods and services sold via SMS, whereas the Far East & China region (specifically Japan) is already well established in physical goods sales over the mobile web, and has been for a number of years.

Source: Cellular News.

Tuesday, July 01, 2008 3:03:05 PM (W. Europe Standard Time, UTC+01:00)  #     | 
 Friday, May 16, 2008

IDC is forecasting that companies and government agencies will spend more than US$746 billion on external services in 2008, representing a growth rate of 6.8% over 2007. Despite - and in some cases because of - a weak U.S. economy, there are many market forces driving enterprises to continue to turn to service vendors for assistance. Additionally, increased customer use of new and often disruptive delivery options (e.g., hosting, SaaS, and utility computing) will encourage service provides, especially outsourcers, to focus their investments in these areas.

"In these tough economic times, service vendors are faced with both new and old challenges. The worldwide services competitive landscape keeps intensifying with many new entrants with new business and pricing models as well as the strengthened capabilities of up-and-coming players that are extending their reach into new markets. This is a time for service vendors to aggressively review their portfolio of offerings, account targets, investment strategies, business processes, and delivery practices," said Marianne Hedin, program manager for Worldwide Services and SOA: The Services Opportunity research services.

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Source: Cellular News.

Friday, May 16, 2008 8:51:08 AM (W. Europe Standard Time, UTC+01:00)  #     |