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 Wednesday, October 27, 2004

The UK mobile phone operators, O2, Orange, TMobile, Virgin Mobile, Vodafone and 3, have today appointed a body to oversee the self-classification of new forms of adult commercial content on mobiles. The new body, which is named the Independent Mobile Classification Body (IMCB), is a subsidiary of premium rate regulator ICSTIS, and has been formed for this purpose. It has now launched a classification framework (press release (Word)) against which providers of commercial content to mobile subscribers will be able to self-classify new forms of content such as still images and video clips. [Via Ewan Sutherland's blog]