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 Wednesday, August 12, 2009

A growing number of South Korean companies are opening Twitter accounts to better connect with consumers and generate buzz for their products. However, industrial heavyweights such as Samsung Electronics, Hyundai Motor, SK Group and Lotte Group are not among them. Should they decide to join the 140-word Web phenomenon, they will have to acknowledge that they will be unable to use their own corporate brands.

A Twitter account created under Samsung's name has been currently suspended by the Internet company due to "strange activity," which could mean anything from service violations, technical abuse and spam distribution.

 

(Source: The Korea Times)

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The Korea Times